Google Instant: Search for the now generation


Google Instant: Search for the now generation

Google Instant, which the company unveiled Wednesday, is a fundamental shift: instead of search as an outcome, Google is trying to get people to think of search as a process in which you constantly refine your query without actually "searching," or hitting the button to produce a concrete result.
Google is betting that in a world of nearly instant communication that search is going to have produce an answer just as fast as updates are spat out from Twitter or other real-time Web services. It's a bit chaotic at first and will certainly throw a few searchers off their game as well as make those in the search-engine optimization game a little anxious.
Should it prove popular with users, however, Google Instant is also the type of search innovation that might be difficult for competitors to duplicate in a matter of weeks or even months, giving Google a distinct advantage heading into a new era of Internet search.


Reference: http://news.cnet.com/8301-30684_3-20015902-265.html?tag=topTechContentWrap;editorPicks


Comments

Author: Ajay12 Sep 2010 Member Level: Silver   Points : 0

Hi, Good to know about Google Instant search

Thanks

Ajay

Author: Samee Ullah Feroz18 Jun 2011 Member Level: Bronze   Points : 1

YOu know that
Google takes 32% of the high turnover announces AdSense for publishers (AdSense is put in place), 49% of the research partners. In other words, over one third of the money that feeds the advertising systems Google ads that are everywhere, ending up with Google. Google is not saying that what the court announced in mobile applications, fonts and games, but I guess it's in the same order.
Therefore Google make its search better for its better earning from publisher and from advertiser.



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